ASP
Average Sale Price
Average Selling Price (ASP) is the average price a given product is sold for. [1] [2] [3] [4]
[1] Free Beautiful Online Survey & Form Builder | Typeform. Retrieved May 21, 2021, from https://www.typeform.com/blog/ask-awesomely/saas-metrics/
[2] Rah, J., Jung, K., and Lee, J. 2002. Validation of the venture evaluation model in Korea. Journal of Business Venturing. https://doi.org/10.1016/0883-9026(94)90019-1
[3] Murphy, G.B., Trailer, J.W., and Hill, R.C. 2003. Measuring performance in entrepreneurship research. Journal of Business Research. https://doi.org/10.1016/0148-2963(95)00159-x
[4] Richard, P.J., Devinney, T.M., Yip, G.S., and Johnson, G. 2009. Measuring Organizational Performance: Towards Methodological Best Practice. Journal of Management. https://doi.org/10.1177/0149206308330560
[5] Average Selling Price. Retrieved May 21, 2021, from https://www.klipfolio.com/metrics/finance/average-selling-price