Run rate is the financial performance of a company, using current financial information as a predictor of future performance. The run rate functions as an extrapolation of current financial performance and assumes that current conditions will continue. This lets you forecast future earnings over a year based on past revenue data. [1]
[1] Retrieved May 21, 2021, from https://www.investopedia.com/terms/r/runrate.asp
[2] Retrieved May 21, 2021, from https://www.profitwell.com/recur/all/revenue-run-rate